Let’s say everyone used an identity verification service to signup, like had to send photos of their ID and their SSN (national identity number) to be vetted by a third party.
How long after the service got popular would it take for the most aggressive marketers to pay rings of fraudsters to lend their identities and/or make fake reviews?
I think it would definitely start out great until it got big enough to be super useful and then the fraud would ramp up. I think an organization like Consumer Reports has a chance at successfully maintaining a low-bias product database, but the paywall is a big obstacle, as is the fact they’ll only review the largest product catalogs.
Let’s say everyone used an identity verification service to signup, like had to send photos of their ID and their SSN (national identity number) to be vetted by a third party.
How long after the service got popular would it take for the most aggressive marketers to pay rings of fraudsters to lend their identities and/or make fake reviews?
I think it would definitely start out great until it got big enough to be super useful and then the fraud would ramp up. I think an organization like Consumer Reports has a chance at successfully maintaining a low-bias product database, but the paywall is a big obstacle, as is the fact they’ll only review the largest product catalogs.